Accessibility tools price themselves three different ways: by traffic, by number of sites, or by “talk to us”. That makes the sticker prices hard to compare. A $490 plan and a $190 plan can cost very different amounts for your store once you check what the number is based on.
Method and disclosure (October 14, 2026): I read each vendor’s public pricing page on this date. Prices change, so check the linked page before you buy. I haven’t bought or tested any of these plans. AmazingPlugins publishes AP Accessibility Fixer for WooCommerce, which is free, so we’re a vendor in this space too.
The short version
| Tool | Starts at | Priced by | Source |
|---|---|---|---|
| Equalize Digital Accessibility Checker | Free (1 site) | Number of sites | Pricing page |
| AP Accessibility Fixer for WooCommerce | Free, no paid tier | Not applicable | Plugin page |
| accessiBe | $59/month or $490/year | Monthly site visits | Pricing page |
| UserWay widget | $490/year | Monthly page views | Pricing page |
| AudioEye | Not published | Contact sales | Pricing page |
Scanners that price by site
Equalize Digital’s Accessibility Checker is the clearest example. The listed plans:
- Personal: $0, one site, 12 automated fixes.
- Professional: $190/year, one site license, full-site scanning and 16 fixes.
- Small Business: $750/year or $75/month, five sites.
- Agency: $2,250/year or $225/month, 25 sites.
Your traffic doesn’t change the price. If you run one WooCommerce store, the free plan or the $190 plan is the whole decision. If you run client sites, the per-site math gets better as you add licenses.
Browser extensions such as WAVE and axe are also free to install and scan one page at a time. They don’t monitor your site, so you’ll need to rerun them after theme and plugin updates.
Widgets and overlays that price by traffic
accessiBe’s published plans scale with visits:
- Micro: $59/month or $490/year, up to 5,000 visits a month.
- Growth: $179/month or $1,490/year, up to 30,000 visits a month.
- Scale: $479/month or $3,990/year, up to 100,000 visits a month.
- Enterprise: custom, above 100,000 visits.
The page says visits are averaged over the past six months. A store that has a big sale can move up a tier, so ask how overages and tier changes are handled before you sign.
UserWay’s widget page lists annual prices by page views: $490 a year for up to 100K page views a month, and $1,490 a year for up to 1M. Its Pro tiers add page monitoring, from $490 a year (10 pages) up to $2,490 a year (100 pages). Larger monitoring bundles run from $990 to $10,990 a year. Audits and VPATs are listed as “talk to us”.
AudioEye doesn’t publish prices. Its page describes three levels (automated, self-managed, managed) and sends you to sales for a quote.
What the price doesn’t tell you
A widget subscription doesn’t make a store compliant, and a free scanner doesn’t fix anything. Before you compare numbers, compare jobs:
- A scanner finds issues. You or a developer still fix them.
- A widget or overlay adds a visitor-facing layer. Test the page without it, because the underlying barriers are still there. Plugin vs widget for WooCommerce covers the difference.
- A human audit costs more because someone tests checkout with a keyboard and screen reader.
Some vendors list litigation support or legal protection in their higher tiers. Read those terms yourself and ask a lawyer what they cover. A price page isn’t legal advice.
A simple way to budget
- Run a free scan on your product page, cart, and checkout. Write down what it finds.
- Fix what a plugin or theme change can fix. AP Accessibility Fixer handles nine specific issues for free.
- Pay for a tool only for a job you can name: ongoing scans on several sites, monitoring, or a manual audit.
- Retest checkout with a keyboard after every paid change.
Still choosing? Best WCAG WordPress plugins compared and 9 buying mistakes to avoid go through the options by what they do.
People also ask
Is there a free website accessibility checker?
Yes. Equalize Digital’s Accessibility Checker has a free plan for one site, and the WAVE and axe browser extensions are free to install. Free tools find issues but don’t fix them.
How much does an accessibility widget cost?
Published prices run from $490 a year (UserWay Small, accessiBe Micro on annual billing) to $3,990 a year (accessiBe Scale), with custom pricing above that. Check the vendor’s page, because prices change.
Why is accessibility software priced by traffic?
Widget vendors serve their script on every page view, so they price on volume. Scanner plugins run inside WordPress, so they usually price per site instead.
Does paying for a tool make my store WCAG compliant?
No. A tool can help you find or patch specific issues. Compliance depends on how your actual pages work with a keyboard and a screen reader, so test the purchase flow yourself.